Joshua Moser
CEO & Chief Marketing Technologist
Event businesses are perennially understaffed, particularly in the marketing department. This produces significant gaps in your ability to reach your customers.
Activate Events offers full service event marketing support, underscored by a team of event marketers with decades of technical expertise and strategic marketing leadership with more than a hundred million dollars of event business revenue generation under our belts.
Whatever you need - we're here to help.
Event businesses are perennially understaffed, particularly in the marketing department. This produces significant gaps in your ability to reach your customers.
Activate Events offers full service event marketing support, underscored by a team of event marketers with decades of technical expertise and strategic marketing leadership with more than a hundred million dollars of event business revenue generation under our belts.
Whatever you need - we're here to help.
Joshua Moser
CEO & Chief Marketing Technologist
Marketing Leadership
Strategic direction, comprehensive marketing plans, pricing and pacing analysis and more.
Digital Marketing
Everything from digital advertising and social media strategies to expert copywriting and audience segmentation.
Outreach Extensions
Everything marketing-adjacent, from expert external sales implementations to customer advocacy.
Marketing Leadership
Strategic direction, comprehensive marketing plans, pricing and pacing analysis and more.
Digital Marketing
Everything from digital advertising and social media strategies to expert copywriting and audience segmentation.
Outreach Extensions
Everything marketing-adjacent, from expert external sales implementations to customer advocacy.
Struggling to grow, retain sponsors, or launch new programs? Need help integrating sales and marketing, or planning? Questions about email frequency, data segmentation, automation, AI solutions, or GDPR compliance? We’ve faced these challenges and can help you overcome them.
We believe in crafting simple and accessible marketing plans that are useful for everyone in your company, not just the marketing team.
Typically, marketing materials are put together at the beginning of an event and then forgotten, but imagine a dynamic “Marketing Handbook” that everyone can rely on. This essential tool brings together all the key details—like major milestones and standard messaging—into one easy-to-access spot. It boosts efficiency across departments and enhances customer interactions.
Say goodbye to the endless search for information and welcome a smoother, more effective marketing workflow.
Is your registration data a mess? Switching platforms complicating year-over-year comparisons? You might need a back-to-basics approach. Our Excel expertise helps sort data, identify pacing issues early, and streamline your process. Let’s make your data stress-free!
Every successful event will soon have a meetings program in place. We launched Meetup at Shoptalk, the gold standard of meetings programs. We’ll help you catch up.
Having a well-thought-out, data-driven budget is crucial. It’s equally important to regularly assess and adjust your marketing spend. We align your budget with desired and historical booking patterns, then adjust based on performance and strategic shifts, ensuring continuous alignment with your finance team.
Analytics and reporting are key to marketing success. Our expert team will help you use them effectively. We analyze data to identify what’s working and what needs improvement, providing insights into attendee behaviors and preferences. This lets you fine-tune strategies, optimize your budget, enhance content, and improve the attendee experience.
We’ll be with you every step of the way on either side of your event for this “mini-campaign” in the lead up to, during, and post-event. From photo and video briefs to onsite communications plans and post-show surveys, we’ll ensure your attendees know everything they need to know, that anyone who didn’t attend make it wishes they had, and that you gather the necessary collateral to take your marketing to the next level for the following event.
Struggling to grow, retain sponsors, or launch new programs? Need help integrating sales and marketing, or planning? Questions about email frequency, data segmentation, automation, AI solutions, or GDPR compliance? We’ve faced these challenges and can help you overcome them.
We believe in crafting simple and accessible marketing plans that are useful for everyone in your company, not just the marketing team.
Typically, marketing materials are put together at the beginning of an event and then forgotten, but imagine a dynamic “Marketing Handbook” that everyone can rely on. This essential tool brings together all the key details—like major milestones and standard messaging—into one easy-to-access spot. It boosts efficiency across departments and enhances customer interactions.
Say goodbye to the endless search for information and welcome a smoother, more effective marketing workflow.
Is your registration data a mess? Switching platforms complicating year-over-year comparisons? You might need a back-to-basics approach. Our Excel expertise helps sort data, identify pacing issues early, and streamline your process. Let’s make your data stress-free!
Every successful event will soon have a meetings program in place. We launched Meetup at Shoptalk, the gold standard of meetings programs. We’ll help you catch up.
Having a well-thought-out, data-driven budget is crucial. It’s equally important to regularly assess and adjust your marketing spend. We align your budget with desired and historical booking patterns, then adjust based on performance and strategic shifts, ensuring continuous alignment with your finance team.
Analytics and reporting are key to marketing success. Our expert team will help you use them effectively. We analyze data to identify what’s working and what needs improvement, providing insights into attendee behaviors and preferences. This lets you fine-tune strategies, optimize your budget, enhance content, and improve the attendee experience.
We’ll be with you every step of the way on either side of your event for this “mini-campaign” in the lead up to, during, and post-event. From photo and video briefs to onsite communications plans and post-show surveys, we’ll ensure your attendees know everything they need to know, that anyone who didn’t attend make it wishes they had, and that you gather the necessary collateral to take your marketing to the next level for the following event.
We’ll help you maximize your reach and engagement through tailored and proven digital advertising strategies.
By leveraging cutting-edge tools and platforms such as social media, pay-per-click campaigns, and targeted display ads, we ensure that your events capture the attention of the right audience.
Our approach not only enhances visibility but also drives ticket sales and registrations, turning potential interest into actual attendance.
We’ll focus on measurable results, ensuring that every ad dollar you spend contributes to your event’s success.
We’ll enhance event planning with tailored data acquisition services. By analyzing attendee data and behaviors, we enable informed decisions to improve event experiences. Using advanced tools, we gather insights to match audience expectations and boost engagement. This data-driven approach optimizes operations, increases satisfaction, and ensures event success.
We’ll optimize your lead engagement with strategic cold email campaigns for event companies. Crafting personalized, compelling content, we warm up leads and nurture interest in your events. Our campaigns engage over 35% of your audience, converting cold leads into enthusiastic attendees and maximizing your marketing impact.
Email remains the top channel for increasing event attendance. We’ll boost your event’s visibility with specialized email marketing. Our compelling campaigns feature personalized content, timely updates, and time-sensitive price breaks. By segmenting your audience and analyzing metrics, we drive higher open rates, increasing registrations and attendee satisfaction.
Marketing automation is essential for event organizations in today’s digital environment.
We’re experts in using HubSpot to drive marketing efficiencies and improve outreach to potential and existing attendees.
As HubSpot Platinum Partners with over 50 successful implementations, we’ll guide your team through integrating your business practices and marketing environment with HubSpot.
Unleash AI to boost your event website’s Google search visibility. We’ll optimize your site for top rankings and use AI for maximum impact. Our expertise includes website development, offering ongoing updates or creating a brand new site to meet your needs.
Great photography can be the difference between a mediocre campaign and one that leaves your target audience clamoring to attend your next event. We’ll work with longstanding, event-specific partners to capture excellent event coverage and work with your content team to manage speaker expectations and real-time sharing. This boosts your onsite presence as speakers proudly share their photos across social networks. Elevate your marketing even further with on-site video coverage and post-show collateral production. We’ll capture and produce highlight reels, testimonials, keynote interviews, and more. Featuring a new event or special guest performer? Enhance it with drone coverage.
No sales team or understaffed? We’ll augment your sales strategy with technology-driven tools and event-specific partners, leveraging proven methods to boost your team’s effectiveness.
We’ll boost your event’s reach with social advocacy programs, turning attendees into ambassadors. We empower participants to share experiences with shareable content and referral incentives, amplifying visibility, building trust, and driving higher turnout for a successful event.
We’ll help you maximize your reach and engagement through tailored and proven digital advertising strategies.
By leveraging cutting-edge tools and platforms such as social media, pay-per-click campaigns, and targeted display ads, we ensure that your events capture the attention of the right audience.
Our approach not only enhances visibility but also drives ticket sales and registrations, turning potential interest into actual attendance.
We’ll focus on measurable results, ensuring that every ad dollar you spend contributes to your event’s success.
We’ll elevate your event with expert social media management, creating engaging content for your audience. Using platforms like Facebook, Instagram, LinkedIn, TikTok, and X, we’ll boost interaction, grow followers, and drive engagement. Monitoring trends and analytics ensures measurable results, turning your social media into vibrant communities supporting your event’s success.
We’ll enhance event planning with tailored data acquisition services. By analyzing attendee data and behaviors, we enable informed decisions to improve event experiences. Using advanced tools, we gather insights to match audience expectations and boost engagement. This data-driven approach optimizes operations, increases satisfaction, and ensures event success.
We’ll optimize your lead engagement with strategic cold email campaigns for event companies. Crafting personalized, compelling content, we warm up leads and nurture interest in your events. Our campaigns engage over 35% of your audience, converting cold leads into enthusiastic attendees and maximizing your marketing impact.
Email remains the top channel for increasing event attendance. We’ll boost your event’s visibility with specialized email marketing. Our compelling campaigns feature personalized content, timely updates, and time-sensitive price breaks. By segmenting your audience and analyzing metrics, we drive higher open rates, increasing registrations and attendee satisfaction.
Marketing automation is essential for event organizations in today’s digital environment.
We’re experts in using HubSpot to drive marketing efficiencies and improve outreach to potential and existing attendees.
As HubSpot Platinum Partners with over 50 successful implementations, we’ll guide your team through integrating your business practices and marketing environment with HubSpot.
Unleash AI to boost your event website’s Google search visibility. We’ll optimize your site for top rankings and use AI for maximum impact. Our expertise includes website development, offering ongoing updates or creating a brand new site to meet your needs.
Great photography can be the difference between a mediocre campaign and one that leaves your target audience clamoring to attend your next event. We’ll work with longstanding, event-specific partners to capture excellent event coverage and work with your content team to manage speaker expectations and real-time sharing.
This boosts your onsite presence as speakers proudly share their photos across social networks. Elevate your marketing even further with on-site video coverage and post-show collateral production. We’ll capture and produce highlight reels, testimonials, keynote interviews, and more. Featuring a new event or special guest performer? Enhance it with drone coverage.
No sales team or understaffed? We’ll augment your sales strategy with technology-driven tools and event-specific partners, leveraging proven methods to boost your team’s effectiveness.
We’ll boost your event’s reach with social advocacy programs, turning attendees into ambassadors. We empower participants to share experiences with shareable content and referral incentives, amplifying visibility, building trust, and driving higher turnout for a successful event.
We are technical experts and strategic marketing leaders with hundreds of millions of dollars of event business revenue generation under our belts. We’ve worked with medium and large events across the country and have the marketing expertise you’ve been looking for.
We don’t require long term contracts. We offer 3, 6 and 12 month agreements and you can cancel at any time if you aren’t seeing results.
We’ll work with your organization to establish a set of clear goals and expectations. If we don’t meet or exceed our agreed upon goal, we’ll refund your money, guaranteed.
We are technical experts and strategic marketing leaders with hundreds of millions of dollars of event business revenue generation under our belts. We’ve worked with medium and large events across the country and have the marketing expertise you’ve been looking for.
We don’t require long term contracts. We offer 3, 6 and 12 month agreements and you can cancel at any time if you aren’t seeing results.
We’ll work with your organization to establish a set of clear goals and expectations. If we don’t meet or exceed our agreed upon goal, we’ll refund your money, guaranteed.
Social Media
We’ll elevate your event with expert social media management, creating engaging content for your audience. Using platforms like Facebook, Instagram, LinkedIn, TikTok, and X, we’ll boost interaction, grow followers, and drive engagement. Monitoring trends and analytics ensures measurable results, turning your social media into vibrant communities supporting your event’s success.